J.Jill launched its new Pure Jill collection focused on softness, comfort and modern staple silhouettes, expanding its push into elevated basics and everyday we

BWB News TV • 2026-08-03 19:26 UTC • By Billy Odell Tucker-Robinson

J.Jill launched its new Pure Jill collection focused on softness, comfort and modern staple silhouettes, expanding its push into elevated basics and everyday wear after recent Travel, Lounge and Luxe Supima launches.

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